Task 2: Experience design proposal

01/10/2024 - 10/11/2024/ Week 2 - Week 6
DAVIES ANNIKA ANGELA / 0362108
Module / Bachelor of Design (Hons) in Creative Media / Taylor's University
Task 2: Experience Design Project Proposal

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CONTENT 

• Lectures 
• Instructions
• Task 2: Experience Design Project proposal
• Feedback
• Reflections

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Week 2: Introduction to Marker-based AR Experiences

Week 3: Introduction to Marker-less AR Experiences

Week 4: Introduction to Location/Space AR Experiences

Week 5: Screen Prototyping

Week 6: User Interactions

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INSTRUCTIONS

IDEA #1 CV AR

Ideation

• The CV AR concept brings resumes to life by turning them into interactive experiences. Instead of static text, it features an animated avatar of the candidate, along with a virtual gallery showcasing their work and achievements.

Problem Statement

• Traditional resumes are static and fail to highlight creativity or provide an immersive experience. This is a major drawback for creative professionals who need to visually showcase their skills and projects.

Target Audience

• Creative professionals like designers, media specialists, and artists.
• Students and graduates entering competitive job markets.
• Innovative employers and recruiters looking for engaging ways to evaluate candidates.
• Process of Using the AR CV
• Interactive Avatar:

Process

• When the resume is scanned, an animated avatar of the candidate appears, introducing themselves and providing a brief overview of their skills.

Virtual Gallery:

• The resume transforms into a virtual gallery where employers can explore projects, watch videos, or interact with 3D models showcasing the candidate’s work.

Engaging Experience:

• Employers navigate through the gallery, gaining a deeper understanding of the candidate’s creativity and accomplishments in an engaging, innovative format.

IDEA #2 BIBLE MEMORISATION

Ideation

• The Bible Verse Memorisation AR app turns learning Bible verses into a fun, interactive experience. Using augmented reality, it helps users visualize, assemble, and memorize verses through engaging games and animations.

Problem Statement

• Memorizing Bible verses can be difficult, especially for children or those new to the Bible. Traditional methods often lack the interactivity needed to make learning fun and effective.

Target Audience

• Children learning Bible verses in a fun and engaging way.
• New Bible readers looking for an easier way to memorize scripture.
• Church groups and educators seeking modern tools to teach scripture.

Process of Using the AR App

Interactive Scanning:

Users scan a Bible verse using their device to bring it to life in augmented reality.

Floating Text:

The verse appears as floating AR text, with words scattered or incomplete.

Memorization Games:

Users play games like arranging the words in the correct order, filling in blanks, or matching phrases.

Rewards and Encouragement:

As users progress, they unlock rewards, animations, and sounds that encourage continued learning.

IDEA #3 AR Menstrual Cycle and Workout Assistant

Ideation

The AR Menstrual Cycle and Workout Assistant is a personalized fitness companion that uses augmented reality to provide tailored workout recommendations based on the user’s menstrual cycle. It guides users with visual cues and tips, making workouts more effective and aligned with their body’s needs.

Problem Statement

Many people with menstrual cycles struggle to understand how hormonal changes affect their energy, strength, and endurance. This often leads to frustration when workouts feel harder or less effective without clear guidance.

Target Audience

Fitness enthusiasts with menstrual cycles looking to optimize their workouts.

Beginners seeking guidance on how their cycle impacts fitness.

Health-conscious individuals interested in personalized, cycle-based fitness recommendations.

Process of Using the AR App

Cycle Tracking:

Users log their menstrual cycle in the app to determine their current phase (e.g., follicular, luteal).

AR Body Scan:

Users scan their body or workout space, and the app uses AR to display tailored exercise suggestions and tips.

Interactive Guidance:

Visual cues and animations demonstrate ideal workouts for each phase, such as strength training during high-energy phases or yoga for recovery.

Real-Time Feedback:

The app provides feedback on form, energy management, and recovery strategies based on the user’s hormonal phase.

Empowering Insights:

Users learn how their body changes throughout the month, empowering them to align their fitness goals with their cycle.

Advantages

• Personalized Workouts: Matches exercises to your energy levels during each cycle phase.
• Better Understanding: Teaches how your cycle affects fitness and energy.
• Motivating Experience: AR makes workouts fun and interactive.
• Improved Results: Helps avoid burnout and maximize performance at the right times.
• Health Awareness: Encourages tracking of menstrual health and patterns.

Disadvantages

• Device Requirements: Needs AR-compatible devices, which not everyone has.
• Learning Curve: Can be tricky for those new to AR or cycle tracking.
• Privacy Concerns: Sensitive cycle data needs secure handling.
• Not One-Size-Fits-All: Menstrual experiences vary, so it might not suit everyone.
• Battery Use: AR can drain devices quickly.

USER PERSONAS

User persona 1 

user persona 2 

user persona 3

EMPATHY MAP

Empathy map

FIGMA FILE